Saturday, November 29, 2008

Consumerism at It's Best


















My trip to Target was a long one. Waking up at 4:15 in the morning to go shop wasn't exactly what I had in mind, but the day was the epic Black Friday. Black Friday only comes around once a year. This would be my first taste of what it is like to participate in the long wait for consumerism.
The line was fairly short when I arrived at 5 o clock that morning. As time expired the line grew with length of bodies reaching to O'Charley's, a restaurant a block away from the store. When the doors opened people seemed to be fairly calm, walking to sections of the store and casually shopping like any other day. Then some people bursted into a sudden sprint for the electronics department. That's when I became apart of the herd. I sprinted right along with everybody else waiting impatiently in line to claim expensive electronics that were half priced. When the costumer service station had ran out of stocked items one employee opened the stock room for sale. Everybody was pushing and shoving to get the latest and greatest items. I felt like I was in the stock market as the employee would pass out Guitar Hero: World Tour for the Wii. The consumers would shout and create attention to themselves in order to claim one of these items for themselves. Black Friday was one of the most intense shopping days that I have ever experienced in my seventeen year old life. I hope this level of stress for a video game never occurs again.

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